|Quality and excellence
|In 1984, after many years working as Sr. Art Director for western Canada's largest ad agencies, Arnie Nouwens founded Nouwens Graphic Arts, a commercial design studio that specialized in creating advertising and direct marketing campaigns. Arnie's experience as an art director included working on accounts for McDonalds, IKEA, Coca-Cola, Canadian Cancer Society and Chevron.
In the early 1990s, the advertising industry was changing due to the advent of Mac PCs. So, in 1994 Tyler Nouwens joined the company and began producing Arnie's hand drawn layout designs on computer. During that period, many of Nouwens' clients were other ad agencies and marketing companies that required high end creative services for their own clients.
|In 1997, Tyler became a partner in the business. His business strategy was to utilize internet technology. Arnie and Tyler found a new niche and began designing and creating more websites, print catalogues, trade show booths, and direct marketing campaigns for the wholesale industry.
In 2002, Tyler took over as CEO of Nouwens Graphic Arts. Five years later he changed the company name to GUSTO Marketing Inc. Under Tyler's leadership, the goal for GUSTO is to be #1 at providing high end, cost-effective creative marketing services to the North American wholesale and manufacturing industries.